Philip Tasker, Global Sales Lead (Fire and Security) at Ballyclare, will share how the company is working closely with fire and rescue services to co-develop kit that truly meets operational needs. From the role-specific focus of the Xenon range to the growing importance of aftercare, he will discuss evolving firefighter expectations, the balance between innovation and durability, and how Ballyclare supports services under budget pressure. With decades of experience, Philip will offer practical insights for those reviewing their PPE strategies today.