In 2010 Uriel Goldberg travelled from the UK to Israel to take part in the MDA Overseas Programme which was the trigger behind him deciding to make Aliyah in 2011.  In 2012 Uriel joined the IDF as part of the Combat Search and Rescue and 3 years later went on to join Magen David Adom.  Starting his career as an instructor in Emergency Medical Technician courses, Uriel then qualified as a Paramedic in 2018.  Today, alongside his role as a Paramedic, driving ambulances and saving lives, Uriel has taken on the role of developing MDA’s social media presence and has created content which has been featured on many international platforms thus raising the profile of both MDA and Israel. In 2021 he appeared alongside Gal Gadot and Sacha Baron Cohen on the Top 50 Pro-Israel Influencers list compiled by digital marketing firm Social Lite Creative.